What is Customer Service?
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| BHARAT EMPLOYMENT |
Customer Service
The assistance and advice provided by a company to those people who buy or use its products or services.
"Customer service is a series of activities designed to enhance the level of customer satisfaction that is, the feeling that a product or service has met the customer expectation."
The importance of customer service may vary by
product or service, industry and customer. The perception of success of such
interactions will be dependent on employees "who can adjust themselves to
the personality of the guest,
Customer service can also refer to the culture
of the organization - the priority the organization assigns
to customer service relative to other components, such as product innovation or
low price. In this sense, an organization that values good customer service may
spend more money in training employees than average organization, or
proactively interview customers for feedback.
From the point of view of an overall sales process engineering effort, customer service plays an important
role in an organization's ability to generate income and revenue. From
that perspective, customer service should be included as part of an overall
approach to systematic improvement. A customer service experience can change
the entire perception a customer has of the organization.
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