Wednesday 2 July 2014

Introduction to Graphic Design

Students are introduced to the basic concepts of visual communication through projects that balance the learning of conceptual development, technique, and design tools. Assignments range from individual to collaborative, and are built to introduce design thinking, critical discussion and personal decision-making in relation to the choice of graphic design as major. This course offers a scoping picture of the discipline of graphic design.

This course offers foundation skills relevant to the discipline of graphic design. Students develop and expand their vocabularies in visual communication, exploring basic design elements and principles for solving communication problems. Students conduct research, generate ideas, study form and media, learn to analyze and discuss their own work as well as that of others, and become familiar with the graphic design program process.

Today these concepts are used in the field of publications, advertisements, newspapers, World Wide Web, point of purchase products, software user interface- films, videos etc. Graphic design offers different areas of study as such typography, illustration, publication design, identity design, branding, and information design. Graphic design is epitomized by tools like Photoshop.

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